early mornings / small talks / slow hours / birds singing / sun peeking / trees dancing
a home garden turned cafe & restaurant — a breath of fresh air.
Situated at the heart of town, GE’s Garden Café is the ultimate go-to place for unwinding and relaxation. It offers a wide range of menu which was thoughtfully handpicked to ensure an unforgettable experience. Not only the food, but the ambiance and people inside GE’s, will inspire you to retrace your steps, refresh your mind, and rethink of your days.
With its purpose, we set out to create an identity that is natural and refined, yet close to the heart.
To evoke its laid-back but refreshing character, we chose different tones of green for the color scheme. On its logo design, we ensured to include organic elements, living out the café’s inherent spirit.
We also used a customized handwritten typography to establish a personal connection with its audience.
We envisioned the print collaterals to be on recycled materials to promote sustainability and environmental awareness. The use of gold edges with a rich yellow green undertone subtly adds the needed luxury to the identity.
With inspirational messaging, polished illustrations,
and eye-catching imagery, we made sure to bring out a positive and inviting
feel, welcoming a future fellowship to be emerged from the brand.
SERVICE: BRAND IDENTITY DESIGN, PRINT COLLATERAL DESIGNS BY ICE OF DECIGNER STUDIO PHOTOS BY PEXELS/UNSPLASH